Рейтинг эффективности креативных агентств Украины по итогам Effie Awards Ukraine 2014
Rank 2014 | Agency | Points/Primary agency | Points/Contributing agency | Amount |
1 | Banda Agency | 50 | – | 50 |
2 | THINKMcCANN | 42 | 2 | 44 |
3 | Scholz & Friends Kiev | 22 | – | 22 |
4 | Milk Branding | 10 | 8 | 18 |
5 | Ogilvy & Mather Ukraine | 16 | – | 16 |
6-10 | Adventa Lowe | 12 | – | 12 |
6-10 | Kinograf | 12 | – | 12 |
6-10 | PROVID | 12 | – | 12 |
6-10 | Publicis Visage | 8 | 4 | 12 |
6-10 | TWIGA Ukraine | 12 | – | 12 |
11 | Tabasco | 10 | – | 10 |
12 | Havas Worldwide Ukraine | 4 | 3 | 7 |
13-20 | «Bambuk» Design Studio | 2 | – | 2 |
13-20 | BBDO Ukraine | 2 | – | 2 |
13-20 | BelkaStrelka branding | 2 | – | 2 |
13-20 | DDB Ukraine | 2 | – | 2 |
13-20 | JWT Ukraine | 2 | – | 2 |
13-20 | Leo Burnett Ukraine | 2 | – | 2 |
13-20 | Saatchi&Saatchi Ukraine | 2 | – | 2 |
13-20 | Young&Rubicam Kiev | 2 | – | 2 |
Рейтинг эффективности медиа-агентств Украины по итогам Effie Awards Ukraine 2014
Rank 2014 | Agency | Points/Primary agency | Points/Contributing agency | Amount |
1 | Media Direction Ukraine | 26 | 12 | 38 |
2 | UM | 18 | 7 | 25 |
3 | ZenithOptimedia | – | 5 | 5 |
4-6 | Master Ad | 4 | – | 4 |
4-6 | Initiative | – | 4 | 4 |
4-6 | Starcom Ukraine | – | 4 | 4 |
7 | Carat Ukraine | – | 3 | 3 |
8-10 | B4B | – | 2 | 2 |
8-10 | MediaCom Ukraine | 2 | – | 2 |
8-10 | Media First Ukraine | – | 2 | 2 |
11-13 | Maxus-Sigma | – | 1 | 1 |
11-13 | Mindshare | – | 1 | 1 |
11-13 | Площадь Эволюции | – | 1 | 1 |
Рейтинг эффективности Digital-агентств Украины по итогам Effie Awards Ukraine 2014
Rank 2014 | Agency | Points/Primary agency | Points/Contributing agency | Amount |
1 | Aimbulance | 14 | – | 14 |
2 | AGAMA Digital Group | 4 | 6 | 10 |
3 | Digital DNA | – | 9 | 9 |
4-5 | AdPro | 6 | 2 | 8 |
4-5 | ProfDigital | – | 8 | 8 |
6-8 | GRAPE Ukraine | 6 | – | 6 |
6-8 | Havas Worldwide Digital Kiev | 6 | – | 6 |
6-8 | Postmen DA | 6 | – | 6 |
9-10 | VGNC Creative Digital Agency | 2 | – | 2 |
9-10 | Digibrand Ukraine | – | 2 | 2 |
11-13 | Pro Assistance | – | 1 | 1 |
11-13 | Resolution Media | – | 1 | 1 |
11-13 | Vintage | – | 1 | 1 |
Рейтинг эффективности агентств маркетинговых сервисов Украины по итогам Effie Awards Ukraine 2014
Rank 2014 | Agency | Points/Primary agency | Points/Contributing agency | Amount |
1 | Talan Group | 27 | 3 | 30 |
2 | 42 agency | – | 5 | 5 |
3 | Momentum | – | 4 | 4 |
4-5 | OSD Group | 2 | – | 2 |
4-5 | PRP | 2 | – | 2 |
6-7 | Full Contact | – | 1 | 1 |
6-7 | Паланок | – | 1 | 1 |
Топ-5 рекламодателей Украины
rank | Advertiser | points |
1 | Carlsberg Ukraine | 28 |
2 | National Assembly of Disabled people of Ukraine (NAPDU) | 23 |
3 | Astelit | 22 |
4-5 | OLX | 18 |
4-5 | FERRERO UKRAINE | 18 |
Топ-5 брендов Украины
rank | brand | points |
1 | Viasat | 28 |
2 | National Assembly of Disabled people of Ukraine (NAPDU) | 23 |
3 | life:) | 22 |
4-5 | NUTELLA | 18 |
4-5 | OLX | 18 |